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May 26, 2020

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“What are the key elements to have in a successful strategy for a non-core product? And what things should we avoid?”

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May 11, 2020

On this episode of Dear Strategy, we analyze an airline story involving a cancelled flight, a premium seat, and a not so premium re-booking experience. It’s fairly well known that flying isn't always the most customer-centric experience. But now, more than ever, airlines may need to start re-thinking their strategies...