Jul 19, 2024
On this episode of Dear Strategy, Bob talks about the definition of an “industry” vs. a “market” and discusses how you can evolve a PESTEL analysis to be more focused on the trends that affect the industry that your company is a part of.
If you’re interested in strategy training or coaching for...
Jul 5, 2024
On this episode of Dear Strategy, Bob talks about setting realistic objectives for your strategy and how you can validate your growth objectives using the 3 components of market, share, and price.
If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation...
Jun 21, 2024
On this episode of Dear Strategy, Bob talks about the original 4 P’s of Marketing, and why consultants shouldn’t necessarily mess with frameworks that are already working!
If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company
Jun 7, 2024
On this episode of Dear Strategy, Bob talks about the importance of understanding how your product interconnects with and depends upon other products that may be outside of your control, and why this all needs to be accounted for within the context of your product and portfolio strategies.
If you’re interested in...
May 24, 2024
On this episode of Dear Strategy, Bob takes on the controversial topic of our ever-expanding tipping culture and talks about why it might not be the best strategy for businesses to embrace.
If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company