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Mar 30, 2020

On this special episode of Dear Strategy, we talk about why long-term planning becomes more important than ever during times of crisis. When unexpected events happen, many companies may actually be deterred from thinking about the future because everything in the present seems so uncertain. But companies that take the...


Mar 16, 2020

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“How do I present my strategy to a leader who has a VERY short attention span?”

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Mar 2, 2020

On this episode of Dear Strategy, we analyze a story about a company that launched a product through a crowdfunding site but didn’t ultimately deliver the product that they originally promised. Find out when crowdfunding works and when it doesn’t, as we explore this growing trend in product marketing.

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Feb 17, 2020

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“Which one comes first – market size or product capabilities that match the market?”

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Feb 3, 2020

On this episode of Dear Strategy, we analyze a story about trying to use a coupon at a retail store, only to find out that certain brands have been excluded. What is this practice all about and why does it seem to be trending toward becoming the new norm?

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