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Aug 27, 2018

On this week's episode, host Bob Caporale, founder of Strategy Generation Company and author of Creative Strategy Generation, answers the following question:

Dear Strategy:

“Can you talk about some of the newer trends in marketing that should be considered when putting together a marketing strategy?”

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Aug 20, 2018

On this week's episode, host Bob Caporale, founder of Strategy Generation Company and author of Creative Strategy Generation, answers the following question:

Dear Strategy:

“How do you know the difference between a poor strategy and a failure in execution?”

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Aug 13, 2018

On this week's episode, host Bob Caporale, founder of Strategy Generation Company and author of Creative Strategy Generation, answers the following question:

Dear Strategy:

“How realistic should a strategic target be?”

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Aug 6, 2018

On this week's episode, host Bob Caporale, founder of Strategy Generation Company and author of Creative Strategy Generation, answers the following question:

Dear Strategy:

“In a finance and numbers driven organization, how do you build a case on projects that have more qualitative benefits than specific quantitative...